Let's face it, reviews look good but they don't let your customers help your brand innovate. Facebook groups, community forum, and survey apps are out of style. Customer insights get buried in social media platforms.HouseParty, encourage customers to leave feedback, vote for existing ideas, and discuss with others right inside your store. With community forum, survey, raise awareness through organic SEO.Over time, the popular community ideas rise to the top helping to inform your decisions.